Assignment 1

RSC'S

This is a Center Special Slotted Container.

Gateway uses its unique cow blobs to advertise there computers. This unique way distinguishes there product from any other. Below is a link to the gateway laptops

http://www.gateway.com/systems/product/529667769.php

This is a Center Special Slotted Container.

This is Mobil 1 SuperSyn Oil. Mobil 1 uses the innovative design that helps the user grip the oil while at the same time shows what the product will look right on the box. Below is the link to mobil 1's website.

http://www.mobiloil.com/USA-English/MotorOil/Home/Homepage.aspx

This is considered a mailer box. It has 2 flaps that fold in the side.

This is the xbox 360 box. It shows the coveted xbox 360 logo on the top left while using the green color that is known world wide to bring the xbox brand name. Below is a link to xbox360's website.

http://www.xbox.com/en-US/

FC'S

This is a rectangular sleeve.

The dvd world has been using sleeves now to market the dvd. This sleeve allows the product to be used in a high quality print while at the same time offering the dvd case protection. Below is a link to the best buy website.

http://www.bestbuy.com/site/olspage.jsp?skuId=8483134&st=pirates&type=product&id=1666190

This is a Partial Overlap Seal End

Lucky Charms is a childs favorite cereal. The marshmellows give you the sugar rush while the rest of the ceral give you the nutrients. The motto over the rainbow is a world wide motto that anyone will know.

http://www.generalmills.com/corporate/brands/brand.aspx?catID=69&groupID=19412

This is a Standard Reverse Tuck

Band aid's are used world wide. The FC markets there product and anyone that has ever had an injury has used a band aid before. Below is a link to the band aid website

http://www.bandaid.com/ourProducts.jsp

Assignment 1

This RSC is used to carry various products and has handles to allow easy grasp

White Regular Slotted Carton Shipping Container. Very Inexpensive shipping and storage boxes.

Straight Tuck End Style Retail Box.  This Sample Box size is Lenght 1.5"xwidth: 1.5"x height 2"

Stock Folding Box

Reverse Tuck End Box, The top closes in the opposite direction of bottom.  This is an example of a one color printed offset on .18pt paperboard packaging material

Assignment 1

Betty Crocker decided to package their fruit snacks in a standard folding carton. Even though their folding cartons were generic they were smart because the graphics that were used on the folding carton were catered towards the consumers they were trying to attract and in this case the consumers are majority kids. Kids love bright colors and things that catch their attention. The graphics that are on the containers are bright and appealing to catch the eyes of young kids. If kids like the package, then the parents would quickly be drawn into buying the product for the child. This picture can be found by following the following hyperlink: http://www.generalmills.com/corporate/brands/brand.aspx?catID=11309&groupID=19418 .

Often time’s packages are designed to cater to a specific audience. In this case this package is designed to cater to children especially big bugs bunny fans. This was a very smart idea for the graphics department of this company. This folding carton also caught my attention because of the game that came on the back side of the package. It was a matching came that was used to help sell the product to children. You can find this image on: http://theimaginaryworld.com/pix118.jpg .




This is a picture of an older type of ice cream box. This Baby Ruth ice cream box was used back when ice cream was packed in folding cartons instead of containers. This package caught my attention because I really didn’t know that Ice cream came in containers like this. I also thought that this was an interesting package, because of the printed graphics that came on the package. The graphics clearly displayed what was in the package as well as sold the brand of the product by how many times it was printed on the carton. To find this picture on the internet you can follow this hyperlink: http://theimaginaryworld.com/milto15.jpg .

Regular slotted containers are also used to package products. The above picture is a standard regular slotted container that is used. This package folds together and is normally secured shut with tape or an adhesive. To learn more about regular slotted containers you can follow this hyperlink: http://svarexim.com/RSC.htm .

Howling Wolves applied a great graphic on their regular slotted container to fit their name. This is what caught my attention with this package. The package isn’t very colorful or catchy, but when you read the name and see the icon you quickly make a connection in your mind of the words and graphics. I feel that the words and graphic are a great way to sell this package. To find this picture you can go to: http://svarexim.com/RSC.htm .

This regular slotted container is used to hold lunch utensils. Just by observing this package, it seems to be very sturdy and protective. These are some of the most important qualities in a package. The printing on this package also clearly states what is in the package. Follow this link if you would like more information about this package: http://svarexim.com/RSC.htm .

Assignment 1 - FC's and RSC's

This FC is called a Tapered and Nested Arcuate Bottom Glued Scoop. It is usually used for holding french fries from fast food restaurants. It is usually shipped from the converter to the individual franchise glued and nested and then it is formed. In some instances the converter may ship it formed and nested to the customer.

http://images.jupiterimages.com/common/detail/03/44/22844403.jpg

This FC is known as a Gusset Corner Heat Sealed Partial Overlap Seal End, otherwise known as an Aspeptic Brick Pack. This package is usually used for kids juice boxes. The package itself looks fairly simple but the substrate is a very complex barrier laminate. There are lots of graphics and very eye catching for little kids in the grocery store. Several years ago Maine banned the Aseptic Brick Pack from being sold, used or even brought into the state since it is very complex and hard to recycle, that didnt last very long though.

http://www.threeappleshigh.ca/abroad/mt-static/images/DSC_1419.JPG

This package is known as a Gabled Top Gusset Bottom Liquid Tight Tube. It was typically used to package milk until HDPE came into the picture. You can still find these in the grocery store for juices and organic milk. http://www1.istockphoto.com/file_thumbview_approve/2177357/2/istockphoto_2177357_vector_milk_carton.jpg

This RSC is probably one of the most commonly used RSC's. They are made to hold heavy products such as computers or TV's. This are not very many graphics on this box, it just gives you the contents and warnings along with the name of the company.
http://www.foiscomp.com/Imagenes/dell_box.jpg

This RSC is usually used to ship and display balls of all different types, from soccer balls to basketballs to footballs. They have many colorful graphics on them to catch the eye of the consumer and they display the product very nicely, you can see and even touch the product to see if it is to your liking.

http://www.strangenewproducts.com/uploaded_images/spalding-neverflat-basketball-752925.jpg

This RSC is used for carrying various objects. Im not quite sure what the product is in the picture but i remember using boxes like these when selling wrapping paper in elementary school. They can carry very heavy loads due to the folding and interlocking flaps at the top.

http://www.hongthai.co.th/images/bb5.gif

Ideas and Innovations. 2nd ed. Alexandria, VA: Paperboard Packaging Council, 2004. 4.304-4.522.

Assignment 1

This is an example of a folding carton which is used to package cheese sticks. The package is not assembled in this picture, and must be folded over the die cuts and glued into place. The package clearly displays what the product is for the consumer to see, thus increasing the products marketablity.


http://www.agfa.com/








These FC's are made by Union Packaging. These cartons are made primarly of Solid Bleached Sulfate, CUK, and TMP. The FC's with handles are examples of tuck closure folding cartons, and the other FC is an example of a slit lock folding carton.

unionpkg.com

Below is a RSC that can be used to contain things such as canned goods,fruits, vegetables, and many other things. The flaps meet in the center of the carton and are taped, glued, or even stapled to be closed. This is the most common style we use.

empirecontainercorp.com/moreboxs.htm


These RCS are being used to package hair products. The pictures on the packages will help with the marketablilty of the items. The packages vary in size but are all assembled in the same manor.







vistapmp.com/packaging_service








This RCS is used to package a Thai Danish. This RSC contains a handle which could be found useful for the consumer. The colors also stand out, and could be easily noticed.


http://www.hongthai.co.th/services_type_box.html

Assignment 1

This RSC is used for carrying apples and has interlocking flaps on the top. The entire box is covered in graphics, which could help with marketing. This feature definitely attracts the eyes. There are not too many boxes that are almost entirely blue. The top is called a "slit lock tuck top" and allows the top to be closed with out the use of adhesives (Paperboard Packaging Council).
svarexim.com/telescopiccontainers.htm



This RSC is used as a shoe box. This RSC has a locked closure with a lock tab that slides into the lock slot (Paperboard Packaging Council). This RSC also has graphics that cover the entire box. The graphics, however, are dull colors that don't really stand out at all. The brown color used is not much different from plain corrugated.
www.indiamart.com/duttaindia/paper-products.html






This RSC is one of the most common RSCs. It is obviously designed for strength because it has to contain a TV. There are some graphics on it. There is a picture of the contents, as well as some information that describes what kind of features the TV has. These graphics can be used for marketing purposes as well, but there are usually display TVs in the stores. Therefore, the graphics are not all that bright or attractive.
store.uhaul.com/product_detail.aspx?id=3461



This FC is called a tapered tray with gusset corners and locking cover panels. Obviously this is your standard Chinese food takeout container. The wire handle secures the gussets and helps with carrying the container. The graphics on the side have script that is associated with Asian products. The graphics are all one color and definitely fit the product (Paperboard Packaging Council).

http://www.webstaurantstore.com/1-pint-chinese-take-out-container-500-cs/7957010%20%20%20%20%20500.html


This FC is the standard reverse tuck. According to the Paperboard Packaging Council the standard reverse tuck is "effective both as a hand set up and a machine formed carton." The graphics and colors are trademark Dunkin' Donuts graphics.

http://rosemaryrowe.typepad.com/photos/uncategorized/dunkin_donuts_3.jpg

This FC is a partial overlap seal end. The top has a lock tab that slides into a lock slot after initial opening (Paperboard Packaging Council). The graphics are widely known and stand out on the isle because of the brand name and color.
http://ecx.images-amazon.com/images/I/519C0WJJKZL.jpg


Ideas and Innovations. 2nd ed. Alexandria, VA: Paperboard Packaging Council, 2004. 1.508-4.307.